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Pilates Studio Growth And Operations Software

Know the room, run the day, and grow the member relationship.

ClassFlow connects the class briefing, member notes, intro conversion, retention work, scheduling, billing, programming, and reviewable AI—so the team can act on what it knows instead of losing context between tools.

Dashboard

Tuesday, Feb 11
User

Studio AI

Your 6 AM Reformer Flow is fully booked. AI suggests opening a 7:15 AM recovery session based on waitlist demand.

REVENUE

Visible

Stripe
MEMBERS

Synced

Profiles
SALES

Queued

Drafts
STAFF OPS

Ready

Review

Today's Schedule

5 classes
6:00 AM

Megaformer Burn

Studio A

Waitlist ready
7:30 AM

Lagree Intensity

Studio A

Check-in open
9:00 AM

Reformer Sculpt

Studio B

Promo draft
10:30 AM

xformer Power

Studio A

Roster ready
12:00 PM

Mat HIIT

Studio A

On track
Front desk plus growth
Staff can sell, schedule, and follow up without bouncing across tools.
Built in
Leads, inbox, automations, ops, payments, and programming.
01
Class briefing, member notes, machine maps, and programming
02
One Today queue for intro conversion, retention work, and conversations
03
AI operators and Missions with evidence, review, and outcome checks
See The Work

Two real studio workflows. Less than a minute each.

Watch the product move context across the class day, then see how Studio AI turns a measurable goal into reviewable work.

Run one class from owner to front desk

Dashboard signal, class detail, instructor briefing, check-in, and the next membership conversation.

44 sec

Give Studio AI an outcome to move

A frozen baseline, evidence, operator approval, person-level work, and a prepared action that stops before charge.

38 sec

Want the complete operating walkthrough?

Follow the dashboard, class setup, instructor briefing, check-in, Quick Sale, Inbox, Studio Work, AI Missions, reports, and settings in one 11-minute demo.

Watch the full demo
The Core Journey

The best studios do not buy categories.They buy connected workflows.

Acquire, convert, and retain without handing work off between a booking system, inbox tool, automations vendor, and staff memory.

Core modules first
Lead forms
Meta lead sync
Sales pipeline
Unified inbox
Instructor briefing
AI Missions
Automated sequences
Referrals and reviews
Branded member app
Machine maps
Acquire

Capture demand before it leaks.

Forms, paid leads, offers, and pipeline stay inside the same studio system.

Convert

Give staff the next move instantly.

Inbox, action queues, and follow-up logic keep leads moving without spreadsheet chaos.

Retain

Keep the retention loop running.

Sequences, reviews, referrals, and behavior-based nudges are built into the core workflow.

Inside The Product

The full platform,merchandised around what actually wins deals.

Lead capture, inbox, member experience, studio ops, programming, and revenue visibility now show up as distinct product chapters instead of one dense feature dump.

Built-in Growth

Lead capture, pipeline, inbox, and sequences work like one sales system.

The front desk can capture, text, follow up, and convert inside the product they already use to run the studio.

You stop paying for disconnected CRM and texting tools just to move intro leads into paying members.
Lead forms and Facebook Lead Ads
Inbox, SMS, and outreach history
Automated sequences
Built In
Featured workflow

Lead forms and Facebook Lead Ads

Embeddable forms, custom fields, source tracking, and Facebook Page lead sync.

Website plugin
Custom colors and fields
Inbox, SMS, and outreach history
Central inbox
Automated sequences
Behavior triggers
What ships together
Website pluginCustom colors and fieldsPaid lead captureCentral inbox
Retention And Word Of Mouth

Campaigns, offers, referrals, and reviews turn retention into a visible engine.

Behavior-aware follow-up, social proof, and referral loops keep the member journey moving after the first booking.

Owners can see the retention machine, not just hope staff remembers to run it.
Campaigns, segments, and tags
Referrals and reviews
Offers and conversion funnels
Core module
Featured workflow

Campaigns, segments, and tags

AND/OR audience rules, send-now or scheduled campaigns, and open/click analytics.

Audience filters
Template reuse
Referrals and reviews
Referral rewards
Offers and conversion funnels
Conversion stages
Notifications and brand settings
Email log
What ships together
Audience filtersTemplate reusePerformance dataReferral rewards
Brand-Owned Experience

Booking, mobile, forms, and checkout feel like your studio instead of a vendor overlay.

Studios with a premium in-room experience should not send members into a generic booking and checkout flow.

The member journey looks and feels like your brand from discovery to booking to renewal.
Branded booking and account experience
Branded mobile apps
Products, memberships, retail, and gift cards
White Label
Featured workflow

Branded booking and account experience

White-labeled booking site, member account pages, and studio-owned branding.

Branded booking
Account management
Branded mobile apps
iOS + Android
Products, memberships, retail, and gift cards
Memberships
Forms, waivers, and intake automation
Custom forms
What ships together
Branded bookingAccount managementStudio-owned lookiOS + Android
Studio Operations

Scheduling, machine maps, events, and equipment all stay inside one operating layer.

ClassFlow keeps class setup, machine-aware booking, room layouts, and day-of-studio coordination closer together.

The day runs cleaner because operations match how a real studio actually works.
Class schedule and booking rules
Class templates and events
Room layouts and machine maps
Core module
Featured workflow

Class schedule and booking rules

Class management, booking policies, waitlist handling, and class settings in one admin.

Recurring schedule
Waitlists
Class templates and events
Reusable templates
Room layouts and machine maps
Spot selection
Equipment tracking and maintenance
Status tracking
What ships together
Recurring scheduleWaitlistsPolicy controlsReusable templates
Full Platform Coverage

The rest of the workflow is already covered.

Growth, operations, members, programming, revenue, and reporting all stay in one system when your team goes deeper.

Lead Gen, CRM, and Marketing

Lead forms and Facebook Lead AdsToday work queue and intro pipelineInbox, SMS, and outreach historyAutomated sequences

Scheduling and Studio Operations

Class schedule and booking rulesInstructor briefing and member momentsClass templates and eventsRoom layouts and machine maps

Branded Member Experience

Branded booking and account experienceBranded mobile appsProducts, memberships, retail, and gift cardsForms, waivers, and intake automation

Pilates Programming and Team Enablement

Workout builder and instructor playerExercise libraryExercise docs and training manualsStaff training playbooks

Payments, Offers, and Payroll

Payments, packages, and retriesCoupons, intro offers, and gift cardsFee approvals and policy enforcementInstructor pay and payroll

Analytics and Owner Visibility

Performance analyticsInsights and funnel visibilityClient mapping and catchmentP&L and audit visibility
See The Platform In Context

See how the full platform handles growth, brand-owned member experience, Pilates ops, and revenue visibility.

Start your studio
Replace The Stack

Less tool-sprawl. More one-screen clarity for the team.

Remove handoffs between lead capture, communication, studio ops, payments, and programming standards.

Lead-form plugin and Meta routing tool
Separate CRM or spreadsheet-based lead tracker
SMS inbox vendor and campaign sender
Automation tool for onboarding and win-back
Review or referral app on the side
Programming docs and staff SOPs in folders

Growth tools feel merchandised, not buried.

The strongest buying story surfaces first: lead capture, inbox, offers, automations, referrals, and reviews.

Member experience looks like your studio.

Booking, forms, app, and checkout feel branded instead of like a generic vendor wrapper.

Owners can act faster.

Billing, payroll, offers, and reporting stay close enough to the real workflow to spot issues early.

See The Fit

If your studio has outgrown generic boutique fitness software, this is the fuller next system.

Review pricing, start migration planning, or see how the built-in growth stack compares with your current setup.